Travis Parsons·Feb 6Long live softwareMeaningful architecture shifts always lead to better applications.
InCreativeCobyTravis Parsons·Dec 9, 2025CreativeCo invests in Madison AI, the AI agent platform for local government operationsThere are over 20,000 city, county and government agency organizations of size in the United States that employ over 1 million operating…
Travis Parsons·Aug 29, 2025It’s a good time to be a software founderLast week, on a plane ride back to Charlotte from the West Coast, I had a two hour conversation with ChatGPT-5. It was a remarkable…
InCreativeCobyTravis Parsons·Mar 27, 2025CreativeCo invests in ProLine, the vertical AI + SaaS platform for roofing contractorsThere are 84 million single family homes in the US. Each one of these homes has a roof, which over time needs repair or replacement. As a…
InCreativeCobyTravis Parsons·Feb 3, 2025Growth and capital efficiency “metric combo”“Small rooms or dwellings discipline the mind; large ones weaken it.” According to ChatGPT, Leonardo da Vinci said this about constraints.
InCreativeCobyTravis Parsons·Oct 31, 2024CreativeCo invests $2.0M in swivl, the AI leader for self storage operatorsIt’s not surprising that there are 60,000 self-storage facilities in the US alone. We all love our stuff and often times need an extra…
InCreativeCobyTravis Parsons·Sep 19, 2024Founder alignmentWe’ve found that cultural alignment with founders is at the core of our best CreativeCo investments.
InCreativeCobyTravis Parsons·Apr 25, 2024CreativeCo invests $1.5M in Churnkey, the leading retention automation platformAs a consumer of anything these days, it’s clear that the subscription economy has overtaken how we engage with our favorite providers of…
InCreativeCobyTravis Parsons·Dec 20, 2023CreativeCo 2023 activity: 15 investments and 3 exitsCreativeCo, a growth equity studio based in Charlotte, is pleased to announce 15 investments in early-growth stage B2B software companies…
InCreativeCobyTravis Parsons·Nov 1, 2022CreativeCo moves forward with 10 more investments and 1 exitCreativeCo, a growth equity studio based in Charlotte, is pleased to announce 10 investments in early-growth stage B2B software companies…
